If you want to be Lady Moona creator, I have great news for you: There are plenty of jobs.
Creators are now the fastest-growing job segment within the digital economy. According to a new study from by the Interactive Advertising Bureau and written in conjunction with Harvard Business School professor emeritus John Deighton (and first reported by Axios), creator jobs grew 7.5 times in four years. Total job opportunities for creators grew from 200,000 in 2020 to 1.5 million in 2024. Creators now make up one out of every ten full-time, internet-dependent jobs.
How does the IAB define a creator? "Someone who produces original content, often with a specific skill, passion, or expertise at the core. Their value comes from what they show — whether it’s knowledge, creativity, or entertainment. Their audience follows them because they consistently deliver engaging, high-quality content that provides intrinsic value."
The report also states: "This remarkable growth stems from three key factors: 1) the shift of ad budgets to digital platforms, streaming services, and online publishers, 2) the ease of creating and distributing digital content, and 3) the rise of a more professionalized creator economy," the report states."
And the digital economy isn't showing signs of slowing down, according to the report. In fact, the IAB claims it's the fastest-growing and leading driver of U.S. GDP growth, valued at $4.9 trillion.
Leora Kornfeld, principal research consultant and co-author of the study, told Axios that this is at least in part due to more consumer choice enabled by the internet and social media.
This comes as more and more people want to become influencers. According to a 2023 Morning Consult survey, 57 percent of young people want to be influencers. The same survey found that even 41 percent of adults would choose influencing, too.
Topics Creators
NYT Strands hints, answers for May 5
A Very, Very Thorough Look at Blade Runner’s Typefaces
Staff Picks: Weiner, Whit Stillman, Geoff Dyer, and More
George Plimpton on Muhammad Ali (The Poet)
TikTok wants me to host a dinner party. Is that an actual recession indicator?
Glen Baxter Week, Day Five: Porn Collections, Yodelers
What If Algorithms Made Cities? Daniel Brown’s Dystopian Photos
Raving Maniac of the Cinema: Jonas Mekas’s Anti
NYT mini crossword answers for April 24, 2025
Is This the Ugliest Color in the World?
Galaxy S9+ vs Pixel 2 XL Camera
From Gods to Guns: How Our Stories of War Have Changed
“Catch the Heavenly Bodies”: 4 Paintings by Jay Miriam
Is This the Ugliest Color in the World?
Amazon Fire TV Stick 4K deal: Get 40% off
Staff Picks: Eliot Weinberger, Max Porter, Andrzej Zulawski
The Rise of the Spoiler Alert
In a Vast Collection of American Folk Art, Something for Everyone
Put Me In, Coach!
What Does an Annie Ernaux Novel Look Like as a Building?
Apple's App Store will now let developers unlist appsApple's App Store will now let developers unlist appsYouTube breakup videos are basically a requirement now. Here's why.How to turn on YouTube's dark modeFacebook lost daily users for the first time ever. Should Zuckerberg care?A Fox News host mistakenly referred to Trump as a 'dictator'Handsome fox joins Londoner for rooftop sunbathing sessionNASA: February is an excellent time to view a brilliant star nursery and planets11 free online writing coursesTaylor Swift news: 'Taylordle' is the 'Wordle' clone for SwiftiesWordle is downloadable, so it will always stay freeThe FCC's internet 'nutrition label' requirement, explainedTiffany Haddish allAngela Merkel's photo of Donald Trump at G7 drew a big responseGive this dog a Dundie for recreating the entire opening intro of 'The Office'Amazon increased the price of a Prime subscriptionMassive DeFi exploit sees hundreds of millions worth of cryptocurrency stolen'Dordle' is a simultaneous doubleWatch Trump exchange an awkward salute with a North Korean general10 moments from Trump's summit so bad that your soul will turn to dust Seagull with stolen dentures has some very serious explaining to do Apple doubles storage in Mac Mini Apple's new MacBook Air features Touch ID, Magic Keyboard for $999 King Joffrey hugging a pug gets the Photoshop battle it so badly needed Picky Pornhub commenter reviews each video's bed sheets Hooked on 'The Circle'? Give 'The Circle Brazil' a whirl The 6 best iPhone photo Want to share viral coronavirus content? Consider these expert tips first. Apple might launch a budget Daughter gives dad a fierce makeover all while he's sleeping Amazon to sellers: We’re not stocking nonessential items during coronavirus outbreak How to clean and disinfect your filthy keyboard or laptop Samsung shuts down stores in the U.S. and Canada The Xbox Series X releases this Thanksgiving This Donald Trump interview transcript has a whole lot of 'unintelligible' in it 'Saturday Night Live' suspends production amid coronavirus concerns Netflix, YouTube to reduce streaming quality in the EU Obama is back and he thinks we should be more careful with our selfies The optimal way to remotely watch Netflix with friends YouTube fix brings 12 million videos back to Restricted Mode
2.2248s , 10108.421875 kb
Copyright © 2025 Powered by 【Lady Moon】,Exquisite Information Network